Introducing Intro Kids: Money Stories Kids Actually Want to Read

Intro Kids is now live as a financial literacy book brand built for families who want money lessons to feel practical, simple, and engaging. Instead of worksheets and lectures, Intro Kids uses story-driven books to help young readers understand earning, saving, spending, business decisions, credit, and long-term money habits.

The brand is created by Tiesha M-Walters and Wayne Walters through JWAT Enterprises Inc, with a direct-to-reader model that lets families get the books without waiting on traditional publishing platforms.

Why Intro Kids Exists

Most adults were never taught money in a way that made sense when they were young. By the time credit cards, jobs, taxes, business ideas, and spending decisions become real, many people are learning under pressure.

Intro Kids is designed to change that timeline. The books make financial literacy feel like a story first, then teach the lesson through the choices, consequences, and wins inside that story.

The First Three Books

• The Money Game is an interactive choose-your-path story where every decision can earn or cost money. It helps readers connect choices with outcomes.
• The Lemonade Empire introduces entrepreneurship through a kid-friendly business story about starting, pricing, problem-solving, and building from an idea.
• Money Before 18 gives teens a direct guide to the money moves that matter before adulthood, including saving, income, credit, and investing basics.

Built for Parents, Kids, and Classrooms

The first Intro Kids books are digital, easy to access, and built around simple financial lessons families can talk about together. Parents can use them for at-home reading, educators can use them as discussion starters, and young readers can use them as a low-pressure way to start thinking like money decision-makers.

This is also a new lane for JWAT Enterprises Inc: building useful digital products that create long-term brand value while helping families solve real problems.

Now in Print!

Due to high demand for physical copies to use in classrooms and at home, we have officially launched the Intro Kids! Print Edition through Lulu. You can now get high-quality paperback versions of the entire series delivered to your door.

Families can also follow the new Intro Kids Facebook page for updates, launches, and future financial literacy content: Intro Kids on Facebook.